Resumo: Information on product characteristics, such as nutritional value, target audience, method of use, the way in which they were produced, absence of pesticides, among others, as well as their traceability and origin of the raw materials used in their production can to add value and help in their commercialization, especially for more demanding markets, which would even be willing to pay more for these products. In relation to traceability, some consumer market niches seek in the certification of origin the desired quality and uniformity, these same groups or others also seek information on sustainability in the production of raw materials and in the production processes. In this sense, computerized systems that facilitate access to this information bring good managerial and commercial returns. Recently, blockchain technology has emerged for recording transactions, which became well known with the advent of cryptocurrencies, but which can be used for a multitude of applications. Due to its security mechanisms, in particular, those related to the immutability of data, it can be very useful for making information available to large consumer audiences, providing confidence and ease of tracking in case of need. For this reason, a technical cooperation agreement between Embrapa, Coplacana and Usina Granelli was signed for the development of a product traceability system for the sugar-energy industry using this technology.

Ano de publicação: 2022

Tipo de publicação: Artigo em anais e proceedings

Unidade: Embrapa Agricultura Digital