Family agriculture produces 70% of the food consumed in Brazil according to IBGE. Its production form enables an interaction between work and management, creates a large number of jobs, and also shows a bias towards socioeconomic and environmental sustainability, preserving local traditions and habits. The 'Fruit Circuit' of the state of São Paulo is a family-agriculture pole established in 2000, after the creation of an association of small farmers who aimed the region's development and focused on keeping people in the rural area by means of fruit production, as well as on creating an alternative for income generation through agritourism. Formed by the cities of Atibaia, Indaiatuba, Itupeva, Itatiba, Jundiaí, Jarinu, Louveira, Morungaba, Valinhos, and Vinhedo, it is now an important family-agriculture region which produces fruits for regional consumption and for export, especially grape, strawberry, peach, guava, plum, persimmon, acerola and fig. In this context, the project 'Geotechnologies to increase competitiveness and sustainability of family farming in Circuito das Frutas – GPAF' aims to promote the sustainability of the farms by means of participative survey and geotechnologies, thus strengthening the competitiveness and the farmers' feeling of belonging to their land at the study region. The project aims to make a diagnostic of the physical environment, socioeconomic environment and plant cover at the ten cities that form the 'Fruit Circuit', and to draw scenarios which enable planning and deploying solutions that strengthen fruit production and the maintenance of its competitiveness. The project aims to support family agriculture to dwell at the peri-urban area of the cities that form the 'Fruit Circuit'. We will produce an agro-ecological zoning containing spatial data and information on fruit species of interest to the family farmers; a map of land use and land cover for the farms focused in the study and their surroundings; a geo-referenced database with the results obtained in the physical and socioeconomic diagnostics at a regional scale; systematized information on agro-ecological processes and practices; and definition of indicators for the agro-ecological and geographic indication certification. All these results will be based on the participative survey and on the use of geotechnologies.