Safety is among consumers’ main concerns when it comes to food quality. One of the challenges faced in beef production in Brazil is combining production intensification with sustainability. Several aspects that used to be less valued earlier, such as quality, safety, food hygiene and product reliability, have become indispensable. In this context, the demand for traceability of the information regarding food is an important condition when the aim is conquering the customer's loyalty and trust

Status: Completed     Start date: Fri Apr 01 00:00:00 GMT-03:00 2011